A compelling profile will set you apart from the competition and help buyers and sellers know why they should choose you to be their agent.
Information in your profile is also used by HomeLight’s algorithm to determine which agents are the best fit for any given buyer or seller.
Once you are logged in, you will see a banner labeled “Complete Your Profile.” This banner indicates your progress toward completing your profile. Each section is clickable to navigate you through these steps.
Sign Referral Agreement
When you first sign in to your account, you’ll be prompted to electronically sign the HomeLight referral agreement. This is required in order to be eligible to receive referrals from HomeLight.
Upload Past Transactions
HomeLight uses your real estate transaction data from the past 3 years to match buyers and sellers with the best possible agent. To ensure your transaction history is accurate, we ask that you upload and verify the last 3 years of your transaction history. This section will be checked once you have 15 verified transactions from the last 2 years on your profile.
(See: How to Upload Your Transactions to HomeLight)
Add Location Preferences
Your location preferences will help HomeLight filter referrals for the areas that you are willing to serve. Please note that you must first have 15 verified transactions from the last 2 years in order to access this section.
Specify Your Referral Settings
You can also filter referrals according to your minimum price point, the types of properties you work with, and the types of transactions you specialize in. Keep in mind that the more specific your criteria, the lower your chances of receiving a referral.
Personalize Your Biography
Your agent biography should tell the story of your career that highlights your experience and accomplishments. Phone numbers, websites, and email addresses are not permitted in this field.
Ask Your Clients For Reviews
Real reviews from real clients will help potential clients feel more comfortable choosing you as their agent. You can copy the URL link of your profile and provide the link to your clients personally. You can also share this link on social media, your website, or in your email signature.
(See: How Do I Upload Recommendations and Reviews to My Profile?)
Confirm Your Contact Info
Confirming your contact information verifies that your HomeLight referrals are sent to the right phone number and email address. Ensure that your phone number and email address are both properly verified, then complete the remaining fields to provide additional contact information. You will receive an email to your email address to confirm it. You will also receive a text to your mobile number and must reply back to the message with the verification code provided.
Add Recommendations
As an agent, you can add recommendations that have been sent to you from your clients. This differs from reviews in that reviews must come from a unique user and testimonials can be added by you.
Add certifications and awards
If you’ve received any awards or certifications you would like potential clients to know about, you can add them here.
Upload a profile picture
Select a recent professional photo that is well-lit and clear.